Does Monetisation Work in Todays Blogging Age?

• Author: johnnymestizo
• Filed under: Blog Development
• Date: Jan 4,2008
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Bloggers use the blog as a personal outlet to vent frustration, creativity, to be sociable, to show off… but eventually you start to think - with all the time you put your blog you should be getting something in return - especially if you pay for hosting and internet access. Blog monetisation was born.

Will the next article on problogger.net or johnchow.com be the magic tip that only I can capitalise allowing me to crush the competition? All I need to do is get that specialised blog running. I find myself doing everyday things asking myself is this a ‘niche’ not yet exploited? Will toiletcleaner.com be already in use? (It actually is!!) It all seems to much so lets sit back and put it into context. What are we up against?

According to David Sifry’s State of the Live Web (05 April 2007 report) there are:

• 70 million weblogs
• 120,000 new weblogs daily
• 1.4 new blogs per second
• 3000-7000 new splogs (fake/spam blogs) daily
• 1.5 million posts per day
• 17 posts per second
• Growing from 35 to 75 million blogs took 320 days
• Japanese is the top blogging language 37% behind english at 36%

Question? If english blogs account for 36% of all blogs and assuming all english blogs contain the term ‘the’ in them why is it when we search for the term ‘the’ in all blogs technorati tracks returns: 2,130,117 Blogs! Therefore if you multiply 2,130,117 by 3 (to get 100%) you only get 6 Million blogs. Hmmmm… something to think about. (See for yourself - Technorati Search The In All Blogs) Any better ideas please comment!

The point is there are between 6 to 75 Million blogs competing for traffic, clicks, diggs, bookmarks, affiliate signups, you name it! As of November 2007 from Internet World Stats there are 1262 million Internet users. That’s a lot of competition and it’s growing all the time. We have plenty of sites providing tips on how to get rich from blogging and selling eBooks but are all the opportunities drying up? Is it only the big players, the gigantic global blog networks that are making the profits? Is there any room for the little blogger to get his piece of the blogospheric revenue pie? Please make your comment and vote at the side widget.